Why is Google Business Profile important for your local business?

Google Business Profile (previously known as Google My Business) provides your company with the ability to show up more on Google Maps and in the local search engine result pages. The businesses that claim, verify and manage their business on Google have more opportunities to be found in local search. It allows you to display important information about your business, including the hours, photos, website link, product and service information, directions to your business and customer reviews that people use to choose your business.

How does Google Business Profile help home service companies reach more customers?

A Google Business Profile helps ensure that people find your business when looking for products and services that you offer in your local area. Your listing provides searchers information about your business like where and how to visit your business, how to contact your business and leave a review and learn more about who you are. A Google Business Profile also improves your local SEO.

How do you improve your local search results on Google?

Here are some easy ways you can optimize your Google Business Profile and improve your local search rankings on Google: Claim and verify your listing. Stay active, update and make sure your business information is accurate. Enter complete data about your business. Add high quality images that represent your business on a consistent basis. Generate reviews on a consistent basis and respond to them when you get them. Choose relevant categories for your business.

Why is SEO important for home service contractors?

The main role of SEO for a home service contractor is to rank higher in search results, drive website traffic and generate more leads and opportunities. SEO will help home service contractors stand out from their competitors and build a better local brand. That's where a comprehensive SEO strategy comes into place. SEO optimized pages are more likely to be found by homeowners searching for a HVAC, Plumbing or Electrical contractor.

What type of digital marketing services does my home service contractor business need?

Every home service contractor business (HVAC, Plumber, Electrician) needs Local, On-page, Off-page and Technical SEO services that get them found along with a Content Marketing plan to generate more leads from their website. Depending on your goals and budget you could also benefit from paid leads or a PPC strategy, Local Service Ads, email marketing, social media marketing, video and other internet marketing strategies.

What are the benefits of SEO for home service contractors?

Here are the top five benefits of SEO for your home service contractor business: Improve keyword rankings. Generate additional website traffic. More leads for your company with better conversion rates. Increase brand awareness. Stand out from your competitors.

+$416,000 Revenue Earned from Google Local Service Ads.

Bradbury Brothers wanted to boost their ad spending in 2021. After a consultation, the team at LeadsNearby drove results with targeted local ad services, generating an all-time high of 1,279 leads with this essential tool. The leads ended up generating an estimated $416,000 in revenue for Bradbury Brothers in 2021.

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Google Local Service Ads

Name: LeadsNearby
Telephone: 919-758-8420
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Take Advantage Of Pay Per Leads Ads Now

Wouldn't it be great to be at the top of Google's search results, even above the organic listings?

With Google Local Service Ads, you can.

Local service ads are a paid advertising tool specifically made for service businesses. They allow your home service company to gain more leads and conversions.

The local service ad services provided by LeadsNearby give your company the advantage in these types of ads. We make sure to navigate the nuances of Google so that your business comes in first place.

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Providing Accurate Info - We place your name, tracking phone number, hours of operation and other pertinent information in the local service ads.
Categories - We make sure to select the right services you offer in your profile.
The Right Budget - Google tries to not overwhelm a business with too many leads so it may temporarily reduce your ranking. We ensure your spending matches your goals despite Google's interference.
Gathering Data - All tracking phone number info is compiled, you are notified of leads, call recordings, reviews and other information. This data is essential in targeting next steps and determining goals.

It’s also important to note that if you don’t follow up with leads in a time frame that Google deems as reasonable, your ad won’t be returned as often in the carousel. If you decline a good amount of leads, Google will display your ads less often as it will think you cannot handle your current amount of customer influx.

The Gold Of A Google Guarantee

A Guarantee is Google’s way of showing the customer that your company is trustworthy. When you sign up for local service ads, you’re automatically reviewed to get a Google Guarantee. If you get this approval, your ad will show a green badge with a checkmark and script saying “Google Guaranteed”. This badge establishes trust with potential clients and shows them you are an authentic company.

Leave Your Competition In The Dust

If you haven't started a local services ad campaign yet, you are missing out on potential sales and clients. Sign up today with LeadsNearby to drive your business to the lead.

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